The acquisition brings together Good & Gold’s brand-first creative & performance marketing solutions and Graybox’s growth-focused strategies to deliver better integrated marketing solutions for our client-partners.
We’re extremely excited to announce that Graybox has acquired Good & Gold, a brand-first creative and digital marketing agency known for its thoughtful, strategic approach to brand building & marketing campaigns.
The acquisition unites two complementary teams with shared values around collaboration, strategy, and long-term client success. By combining Graybox performance-driven growth expertise with Good & Gold’s creative and brand leadership, the integrated agency will deliver more connected solutions across brand strategy, creative, digital experiences, and marketing execution. Together, the combined team will offer clients a more seamless, end-to-end approach, aligning brand and performance from strategy through execution, and increasing accountability for measurable growth outcomes.
"We’ve known Carrie Hinton, Founder & CEO of Good & Gold, and her team for years and have long respected their work with leading Portland brands. Their ability to build strong brands while delivering real marketing performance makes them a natural fit. We’re excited to welcome their entire team and client portfolio into Graybox." -Paul Weinert, Founder & Managing Principal at Graybox.
Good & Gold brings over many great clients to Graybox, including Brands like Zupan’s, Bernado 1946, Oregon Fruit Company, and Grand Seiko.
Through this acquisition, Graybox significantly expands its capabilities in:
- SEO
- Paid Media Management (on Meta, Google, Linkedin, TikTok, Pinterest & more)
- Email Marketing
- Marketing Automation
We’re also strengthening our offerings for small and local businesses by adopting Good & Gold’s proven processes for delivering efficient, lower-cost websites and ecommerce stores on platforms such as Webflow, Squarespace, Shopify, and others.
Continuity is our top priority. The Good & Gold team will remain in place, and we intend to preserve existing processes and client relationships to ensure a seamless transition. Clients of both organizations can expect expanded capabilities, broader strategic support, and a unified team focused on delivering thoughtful, scalable growth.
If you want to read the full announcement, you can check out our official press release.
If you’re curious what this expanded partnership could mean for your brand, we’d love to talk. Contact our team to start the conversation.
